hi,
We talked in class how a company can differentiate it self and the subject of service came up.
It was mentioned that a company can make service the "thing" that separates it from the others
here is a link to why zappos the online shoe retailer became famous and successful
zappos also broke the record for the longest service call ever made , LINK 2
Hi,
ReplyDeleteIn the first time i took this class, one of our assignments was to read a chapter from Zappo's founder "Delivering Happiness". It's really inspiring, makes you a believer (and also want to work for zappos :) )
here it is:
https://docs.google.com/file/d/0Bxkt8nQpWrNjODU4YWFjZDUtZDZiNS00YTZiLTg1MDgtZDM0MGM5N2JhZmIx/edit?hl=en_US
and here's why you want to work for zappo's:
http://www.youtube.com/watch?v=g6WHAfWqX3s