qianli yu ILL for how to keep score

Make good metric :
1 choose ratio or a rate.
2 use it as much as possible to fix your behavior.
3 use both quantity and quality metrics to take care obvious change and less insight change.
4 use both vanity and actionable metrics to make yourself fell good and fix your behavior.
5 use both exploratory and reporting metrics to find unknown insights and keep you breast of normal operations.
6 use both leading and lagging metrics to learn from the past and predict the future.
7 use both correlated and causal metrics to understand how thins change if you make some difference on one aspect.

please notice:
1 it is not wise to use all of them when you try to change your behavior.
2 it just a benchmark for you to analysis whether your metric cover all the change your might made.
3 f you want to use metrics according to those rules,just use one of them that fit your metric.